I have driven growth for the World’s best brands, leading interdisciplinary teams to make groundbreaking work happen. Having powered Creative, CXM, Data and Media Performance teams through Strategy, I can optimise whatever you can flight. I get teams moving. Teams that deliver unassailable, foundational work in global, regional, and single-market contexts. We also have a blast making it happen!
Current/past clients include AccorHotels, Apple, BMW, Disney, Dove, Evian, Energizer, Expedia, Facebook, Google, Gardens by the Bay, Huawei, Instagram, LG, LinkedIn, M1, Mondelez, Netflix, Nissan, P&G, Samsung, Sanofi, Singapore Airlines, StarHub, Suntory, Toyota, Uber, Visa, WWF, and Zespri. Currently the Head of Strategy at MediaMonks. Previous career stops include Dentsu International, Microsoft, and TBWA.